Apparently, the customer isn’t always right, at least according to Nvidia CEO Jensen Huang. While there was widespread eyerolling, teeth-gnashing, and shoulder-shrugging at the announcement yesterday of Nvidia DLSS 5, Huang has hit back at those complaining, saying “they’re completely wrong.” We’re still six months or more away from DLSS 5 actually being available for regular users to try on their graphics card and truly make up their own minds, but the reaction to Nvidia’s demo of the tech has been swift and sometimes hilarious, with many a magnificent DLSS 5 meme now doing the rounds. Crucially, though, Nvidia is adamant that critics have so far got it all wrong.

 DLSS 5 isn’t “post-processing” and “doesn’t change the artistic control” but instead gives developers complete control of the game’s look.  PCGamesN